This branding video taps into the urge of most cyclist to go out and ride and just leave the daily grind behind.
Client: Token Cycling Products
Contract: Kiff Designs
Design Consultant: Dwain Bester
Product Manager: Fraser Young
Talent: Fraser Young
Writing: Fraser Young / Alastair Fairbanks
Direction: Alastair Fairbanks
Camera/Edit: Alastair Fairbanks